We’d like to thank our friends at MySpace for allowing us to co-host a devJam for their application developers this past week, when more than 200 developers descended on MySpace’s San Francisco offices for an afternoon of workshops, panels, critiques and updates on the MySpace platform.
We kicked off the afternoon with Anu Shukla running the audience through a step-by-step process on how to create a virtual economy in a MySpace app (embedded above). She also gave a sneak glimpse into how virtual currency can be monetized on Offerpal’s latest platform, the iPhone.
After that, Randal Truong of Ooga Labs was kind enough to join us on stage to walk through the virtual economy in his application, Dog World, and share some of the secrets that helps Ooga extract very real revenues from their virtual currency, “GoodDollars” (embedded below).
We’d also like to thank Jason Holloway of Apps-O-Rama, Jason Hwang of RockYou, and Nick Talarico of Sibblingz for providing us with a particularly lively panel discussion on virtual currency monetization. And of course, our gratitude goes to Chris Cole and Max Engel from MySpace for their updates on the MySpace platform and a sneak peak at the OpenSocial 0.9 platform and what it will mean for MySpace developers (all MySpace presentations are also below).
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Filed under: events | Tagged: offerpal media virtual currency monetization virtual economy devJam