Debunking the Myths of Social Advertising

Today we’re kicking off a new blog series focusing on myths surrounding advertising on the social Web. We know a lot of folks are still skeptical about click through rates, lead quality and conversion rates, so we’re debunking 7 myths of social advertising, and setting the record straight.
To get the ball [...]

The Secret to Our CEO’s Success?

Earlier this week, when Anu Shukla was named one of Silicon Valley’s “Women of Influence,” she was asked to explain in 10 words or less the one person, place or thing to which she attributes her success. Her answer reveals quite a bit about her success as a person and Offerpal’s success as a company:
My [...]

Offerpal at the iGames Summit 2009

Next week, Offerpal will be at the first ever iGames Summit, a half-day conference focused on the emerging iPhone games space.
The conference will bring together leading developers, investors, and executives to share their collective wisdom on what’s working today and where this exciting industry is heading. The iGames Summit will feature a combination of panels [...]

Offerpal and Aeria Games Team Up to Monetize Aeria Points

We’re thrilled to announce a new partnership with Aeria Games, one of the fastest growing MMORPG networks online, with more than 5 million daily active users. Aeria Games has integrated our platform with its existing virtual currency, Aeria Points, so Aeria Games users will now have a new way to earn the points they need [...]

Offerpal’s Anu Shukla Named Woman of Influence in Silicon Valley

Offerpal Founder and CEO Anu Shukla has been named one of Silicon Valley/San Jose Business Journal’s Women of Influence for 2009. The Women of Influence in Silicon Valley Awards honor 100 outstanding women making a difference in business, government or nonprofits in Silicon Valley.
Here at Offerpal, we think Anu is something of a maverick — [...]

Offerpal at LeadsCon in Las Vegas this Week

Offerpal will descend on Las Vegas this week for the LeadsCon event taking place at The Mirage March 4 – 5. We have a booth in the exhibit hall throughout the show, and our CEO, Anu Shukla, will speak on the afternoon of Thursday, March 5th. She will be featured as part of a select [...]